Content Marketing Professional

2 days ago


Karachi, Sindh, Pakistan Gaditek Full time

Job Description

The Content Marketing Specialist role at Gaditek involves actively supporting all content marketing initiatives across multiple platforms and formats. This includes developing and executing clear, valuable, high-impact external content strategies that extend brand presence in the media.

The ideal candidate will be responsible for building relationships with industry bloggers, cultivating relationships with mainstream media, and helping the digital marketing team with product launches by leveraging media and blogger contacts.

This role also involves developing and executing guest blogging strategies, writing and increasing the reach of content through content syndication, partnerships, and social media.

Responsibilities:

  • To plan clear, valuable, high-impact external content strategy that extends brand's presence in the media.
  • To build relationship with industry bloggers to increase the brand reach in the blogger community.
  • To hunt existing competition brand mentions and get your brand featured.
  • To cultivate a relationship with mainstream media to increase the reach of your PR activities.
  • To help the digital marketing team in product launches by leveraging media and blogger contacts.
  • To develop and execute guest blogging strategy.
  • To write and increase the reach of content including blogs, reviews, rich media and news through content syndication, partnerships and social media.
  • To set up a monitoring cell to keep an eye on competitor's external content and modify existing content strategy accordingly.

Skills and Qualifications:

  • Bachelor's Degree, BBA/MBA with Majors in Marketing.
  • Minimum 2 Years of relevant experience in a similar capacity.


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