Creative Director

1 day ago

Karachi, Sindh, Pakistan beBeeGraphic Full time
Visual Communications Specialist

The successful candidate will be responsible for creating visually appealing designs that effectively communicate the company's message across various platforms. This role involves working closely with cross-functional teams to produce high-quality graphics for both print and digital media, including websites, social media, advertisements, and promotional materials.

Key Responsibilities:
  • Design & Creative Development
    • Create original graphics, illustrations, and layouts for a wide range of marketing materials, including brochures, flyers, banners, social media posts, and websites.
    • Design visual content that aligns with the brand identity and marketing goals.
    • Collaborate with the marketing team to conceptualize and execute creative campaigns that engage target audiences.
  • Brand Consistency
    • Ensure all design work is consistent with the brand guidelines, including typography, color schemes, and overall aesthetic.
    • Maintain and update brand assets as needed, ensuring all materials are up-to-date and aligned with current brand standards.
  • Digital Media & Web Design
    • Design user-friendly and visually appealing web pages, landing pages, and email templates that enhance the user experience.
    • Create digital assets for social media campaigns, online advertisements, and email marketing.
    • Optimize graphics for use across various digital platforms, ensuring compatibility and responsiveness.
  • Print Media Design
    • Prepare print-ready files for marketing collateral, such as posters, packaging, business cards, and other promotional materials.
    • Collaborate with print vendors to ensure accurate reproduction of designs and quality control of printed materials.
    • Ensure all print designs meet technical specifications for production.
  • Project Management
    • Manage multiple design projects simultaneously, ensuring deadlines are met and project goals are achieved.
    • Work closely with project managers, copywriters, and other team members to ensure cohesive and effective design solutions.
    • Provide regular updates on project progress and communicate any challenges or changes in scope.
  • Innovation & Continuous Learning
    • Stay current with design trends, tools, and software to continuously enhance design skills and bring fresh ideas to the team.
    • Experiment with new design techniques and technologies to create innovative and cutting-edge visual content.
    • Provide creative input and suggest design improvements to enhance the company's visual presence.
  • Qualifications
    • Bachelor's degree in Graphic Design, Visual Arts, or a related field.
    • Proven experience as a Graphic Designer or in a similar role.
    • Proficiency in design software such as Adobe Creative Suite (Photoshop, Illustrator, InDesign), Sketch, Figma or other relevant tools.
    • Strong portfolio showcasing a range of design work, including digital and print media.
    • Excellent understanding of design principles, typography, color theory, and layout techniques.

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