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6 days ago
The Senior Data Scientist will lead the development of advanced analytics solutions and predictive models to fuel subscriber growth and enhance business performance. This is a key role in our organization, driving the success of our flagship premium video streaming platform.
About the Role
As a Business Analytics Lead, you will work closely with marketing, product, and content teams to evaluate campaign effectiveness and provide insights into sales, profitability, customer journeys, and consumption patterns.
- Main Responsibilities:
- Develop and implement advanced analytics solutions and predictive models.
- Lead the creation, maintenance, and improvement of marketing mix and multi-touch attribution models.
- Partner with cross-functional teams and external partners to deliver actionable insights that maximize ROI.
- Stay current with emerging modeling techniques and algorithms.
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Predictive Modeling Expert
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Predictive Modeling Specialist
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