
Digital Marketing Specialist
6 days ago
Salary and Benefits: We offer a competitive salary and a range of benefits, including performance bonuses, health insurance, and remote flexibility.
Job Responsibilities: Your primary responsibilities will include:
- Driving impactful digital marketing campaigns across multiple channels.
- Managing CRM platforms like GoHighLevel, Salesforce, or HubSpot to optimize client interactions and internal workflows.
- Designing and implementing high-converting email campaigns using automation tools like ActiveCampaign or MailChimp to nurture leads and drive engagement.
- Setting up and managing automation processes such as funnels, triggers, and campaigns to streamline customer journeys and increase conversions.
- Cultivating and expanding our social media presence on platforms like Facebook, Instagram, and LinkedIn to enhance brand visibility and audience engagement.
- Creating, managing, and optimizing Google Ads campaigns to maximize traffic and conversions.
- Implementing on-page and off-page SEO strategies to boost organic traffic and improve search rankings.
- Using Google Analytics and other tracking tools to assess campaign performance, identify trends, and generate actionable insights.
- Producing content (blogs, webinars, podcasts) tailored to specific platforms and audience needs, with a focus on conversion.
- Designing visually appealing content (social media graphics, infographics, etc.) to support our digital marketing campaigns.
Requirements: To be successful in this role, you will need:
- A Bachelor's degree in Marketing, Communications, or a related field (or equivalent experience).
- 2+ years of experience in digital marketing with proven expertise across multiple channels.
- Proficiency with CRM tools such as GoHighLevel, Salesforce, or HubSpot (at least one CRM should be on your CV).
- Hands-on experience with SEO/SEM, Google Analytics, and email marketing platforms like ActiveCampaign or MailChimp.
- Excellent English communication skills, both written and verbal.
- German is a plus, but not mandatory.
- Ability to manage multiple projects while maintaining attention to detail.
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