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2 weeks ago
We are seeking an experienced PPC specialist with a proven track record in managing paid search campaigns using Google AdWords and other platforms. This role involves planning, executing, and optimizing campaigns for clients across various industries, analyzing performance data, and making informed decisions to maximize desired results.
Key Responsibilities:
- Developing and implementing effective paid search strategies
- Executing and optimizing multiple PPC campaigns simultaneously
- Managing campaigns across search platforms (e.g., Google AdWords, Bing)
- Targeting specific audiences through keyword research
- Managing campaign budgets and adjusting bids to optimize return on investment (ROI)
- Tracking daily, weekly, and monthly key performance indicators (KPIs) to identify areas for improvement
- Providing regular reporting of KPIs to management via various dashboards
- Creating engaging, clear, and concise copy for campaigns
- Ensuring campaign alignment across multiple channels
- Building and maintaining relationships with vendors and partners
- Staying up-to-date with the latest PPC and SEM trends and techniques
To be successful in this role, you will need:
- A minimum of 3 years' experience as a PPC manager using Google AdWords
- Strong analytical skills and ability to create dashboards
- Understanding of digital marketing concepts and SEO principles
- Experience with multiple platforms (e.g., AdWords, Facebook, Yahoo, Bing)
- Working knowledge of Google Analytics or similar analytical tools
- Excellent communication skills, both verbal and written in English
- Bachelor's degree in Marketing, Digital Media, or a related field
We are a company dedicated to delivering high-quality services to our clients. We believe in fostering a culture of excellence, innovation, and teamwork. If you are passionate about your work and committed to delivering exceptional results, we would love to hear from you.
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