
Digital Content Manager
4 days ago
Job Description
Sofcom Private Limited seeks a Marketing Executive to join our team. As a key member of our marketing department, you will be responsible for creating and executing marketing strategies that drive business growth and promote our brand.
Main Responsibilities
- Developing Marketing Strategies: Create and implement marketing plans to achieve business objectives.
- Content Development: Produce high-quality content, including blog posts, case studies, whitepapers, and more.
- Campaign Execution: Plan, execute, and monitor marketing campaigns across multiple channels.
- Market Analysis: Conduct research to identify growth opportunities and inform marketing strategies.
- Social Media Management: Develop and implement social media strategies to increase brand awareness and engagement.
- Event Planning: Coordinate marketing efforts for events, including webinars, trade shows, and product launches.
- Performance Measurement: Track and analyze the performance of marketing activities using tools like Google Analytics.
Requirements
- Bachelor's degree in Marketing, Communications, or a related field.
- 2-3 years of experience in marketing, with a focus on content creation and management.
- Excellent writing and editing skills, with the ability to adapt to different audiences and platforms.
- Familiarity with SEO principles and digital marketing tools.
- Strong analytical and organizational skills, with attention to detail.
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