Brand Storytelling Specialist

2 weeks ago


Lahore, Punjab, Pakistan beBee Careers Full time

Overview:

This role is responsible for developing and implementing a comprehensive content strategy that showcases our brand's story and values. The successful candidate will have exceptional writing and storytelling skills, a strong understanding of brand strategy, and the ability to work effectively in a fast-paced environment.

Key Responsibilities:

  1. Content Planning: Develop a content calendar that aligns with our brand's goals and objectives.
  2. Story Development: Work closely with subject matter experts to develop compelling stories that highlight our brand's impact.
  3. Content Creation: Write and edit high-quality content for various channels, including press releases, speeches, and talking points.
  4. Media Relations: Collaborate with external PR agencies, media outlets, and government liaisons to increase our brand presence and strategic outreach.
  5. Crisis Communications: Manage cross-campus communications and assist in crisis communication responses when required.

Requirements:

  • Proven experience in content marketing or a related field.
  • Excellent writing and storytelling skills.
  • Strong understanding of brand strategy and content marketing.
  • Ability to work independently and collaboratively as part of a team.

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