Digital Marketing Campaign Specialist

3 days ago

Islamabad, Islamabad, Pakistan beBee Careers Full time
Meta & Google Ads Specialist Job Opportunity

We are seeking a highly skilled and experienced Media Buyer to join our team. As a performance-driven professional, you will be responsible for launching, scaling, and optimizing paid acquisition campaigns across Meta (Facebook/Instagram) and Google (Search, Display, and YouTube).

About the Role
  • Launch and manage high-volume campaigns on Meta Ads and Google Ads platforms.
  • Develop and implement effective account structures, targeting strategies, bid settings, and ad placements.
  • Monitor performance daily and optimize based on key KPIs such as CPL, CVR, and ROAS.
  • Utilize automation tools like RevealBot or similar to streamline campaign operations.
Responsibilities

You will play a crucial role in driving lead generation by managing budgets, testing creatives, and directing high-intent traffic to our client's offer pages. You'll work closely with our Creative Strategist, Data Analyst, and CRO Specialist to fine-tune campaigns and meet ambitious growth goals.

Requirements
  • 3+ years of hands-on experience running campaigns on Meta and Google Ads.
  • Strong knowledge of digital marketing funnels and ad campaign optimization.
  • Experience working with performance-based KPIs such as ROAS and CPL.
  • Proficiency in ad tech tools and analytics platforms.
  • Excellent time management and multitasking abilities.
  • Strong written and verbal communication skills.
  • Willingness to work onsite during night shift (6:00 PM to 3:00 AM).
Preferred Skills
  • Experience with CRO (Conversion Rate Optimization).
  • Familiarity with automation tools like RevealBot, Zapier, or HighLevel.
  • Previous experience in performance marketing or agency environments.
  • Understanding of international targeting and multilingual campaigns is a plus.
Why This Role Matters

This is an exciting opportunity to join a dynamic team that works directly with entrepreneurs and fast-growing businesses. You will have the chance to support digital transformation across industries and contribute to the growth and success of our clients.

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