Advertising Operations Director

2 days ago


Saddar Town, Pakistan Primo Capital Software House Full time

At Primo Capital Software House, we are committed to delivering exceptional digital experiences for our customers. As a Senior PPC Manager & Social Media Expert, you will play a critical role in driving the success of our online marketing efforts through the development and execution of comprehensive PPC strategies.

Job Description

We are seeking a highly experienced professional with a minimum of 5 years of hands-on experience in PPC campaign management, social media advertising, and related tools. The ideal candidate will have a proven track record of successful ad campaigns with a focus on lead generation, engagement, and conversions.

Key Responsibilities
  • PPC Strategy Development: Develop and execute comprehensive PPC strategies to achieve marketing goals and maximize ROI.
  • Ad Creative Production: Create compelling ad creatives, copy, and landing pages to enhance campaign performance and drive conversions.
  • Campaign Analysis: Monitor and analyze key performance metrics, such as click-through rates (CTR), conversion rates, and return on ad spend (ROAS), and utilize A/B testing and data-driven insights to identify high-performing ad variations and continually enhance campaign effectiveness.
Requirements
  • Experience: Minimum of 5 years of hands-on experience in managing PPC campaigns, Facebook, Instagram, LinkedIn, and other social media ads.
  • Tools: Proficiency in ad management tools and platforms, including Google Ads, Facebook Ads Manager, Instagram Ads, and LinkedIn Campaign Manager.


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