Content Developer

5 days ago


Lahore, Punjab, Pakistan beBee Careers Full time
Job Title:

Content Developer

Description:

We are seeking a highly skilled professional to support our marketing team in elevating the University's presence through engaging digital content. The role involves developing high-quality content for various digital channels to drive engagement, build audience, and increase web traffic.

Key Responsibilities:
  • Develop content for LUMS digital platforms, including websites, blogs, videos, email marketing campaigns, advertising campaigns, social media posts, infographics, and messaging.
  • Create marketing materials and digital online copy for admission and non-admission campaigns to build brand awareness.
  • Ensure consistent digital messaging aligned with LUMS guidelines, value, and mission by following brand guidelines.
  • Collaborate with the digital marketing team to produce content that generates results.
  • Publish and edit content across various digital platforms using editing, content management, and HTML skills.
  • Apply knowledge of SEO and content development to create digital content ensuring visibility across multiple search platforms.
  • Monitor and present analytics with relevant data, trends, successes, and exceptions.
  • Work closely with offline marketing and online marketing teams as well as the IT/web team to ensure cohesive delivery of activities across platforms aligned to strategic objectives.
Requirements:
  • Knowledge of marketing concepts, advertising, campaign execution, public relations, and client management.
  • Excellent oral and written communication skills.
  • A keen sense of flow, readability, and sentence variety.
  • Understanding of search engine optimization best practices.
  • Ability to collaborate with other writers and editors to complete projects.
  • Strong knowledge of Microsoft Office, social media, and managing content for digital channels.

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