Web Development and Marketing Professional

3 days ago


Karachi, Sindh, Pakistan Indus Medline L.L.C. Full time
About Us

We are Indus Medline L.L.C., a US-incorporated company dealing in medical equipment.

We are looking for a highly motivated individual to manage our eCommerce websites and digital marketing efforts.

Responsibilities:
  1. eCommerce Management: Keep our eCommerce websites updated by adding, updating, or deleting content, pictures, links, etc.
  2. Product Management: Add and delete products on the websites.
  3. Vendor Management: Correspond with vendors to maintain website compliance with their terms & conditions.
  4. Digital Marketing:
    1. SEO/SEM Tasks: Perform SEO, SEM, and SMO tasks, including OnPage/Onsite SEO, deciding page titles, headers, and implementing SEO optimizations.
    2. Keyword Research: Conduct keyword research and analysis.
    3. Social Media Optimization: Handle directories, social bookmarking, blog commenting, etc.
    4. Blogging: Write blogs.
    5. Backlink Building: Build backlinks.
    6. Web Reporting: Utilize web reporting tools to evaluate the success of marketing campaigns.
    7. Competitor Analysis: Conduct competitor analysis.
    8. Website Analysis: Perform competitive and comparative analysis on site structure, keyword density, content, and link popularity for each website.
    9. Reporting: Provide reports for management.
    10. Industry Knowledge: Stay updated on the latest SEO/SEM trends and changes.
    11. Best Practices: Apply knowledge of white hat SEO/SEM methods and best practices.
    12. Technical Skills: Have basic programming and web design knowledge and understand how it affects SEO.
    13. Search Engine Mechanics: Possess extensive experience with search engine mechanics.
    14. Technical Expertise: Have expertise in Magento, Opencart, HTML/CSS.
    15. Code Compliance: Adhere strictly to proper SEO guidelines regarding coding and established copy/keyword best practices.
    16. Content Creation: Write SEO and marketing content.
    17. Analytics Tools: Utilize Google Analytics.
    18. Traffic Generation: Develop strategies to increase website traffic.
    19. Marketing Strategy: Engage in Facebook marketing and increase the number of links.


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