Creative Marketing Director

2 weeks ago


Lahore, Punjab, Pakistan The Catalyst Group Full time

The Catalyst Group is seeking a highly skilled and visionary Creative Marketing Head to lead the creative strategy and execution for its client, Maria.B, a leading name in the fashion and retail industry.

About the role:

M. Basics, the essentials wear line under Maria.B, requires a dynamic and innovative Marketing Creative Head to drive its creative vision and brand positioning.

  1. Develop and implement a cohesive creative strategy aligned with M. Basics' brand values, consumer trends, and business objectives.
  2. Craft compelling creative concepts for seasonal campaigns, product launches, and brand-building initiatives.
  3. Define and evolve M. Basics' brand identity, ensuring consistency and differentiation in a competitive market.

Key Responsibilities:

  1. Campaign Ideation & Execution
  • Lead the conceptualisation, design, and execution of creative marketing campaigns.
  • Oversee production of high-quality assets, including photo shoots, video shoots, social media content, e-commerce visuals, print, and outdoor advertising.
Brand Identity & Consistency
  • Ensure the visual and tonal identity of M. Basics is consistently maintained across all brand touch points.
  • Update and refine brand guidelines to reflect evolving trends and business goals.
  • Oversee brand representation in external collaborations and strategic partnerships.
Trend Analysis & Innovation
  • Stay updated on fashion, design, and cultural trends to drive creative differentiation.
  • Conduct market and competitor research to identify unique brand positioning opportunities.
  • Experiment with new technologies and creative formats to enhance audience engagement.
Cross-Functional Collaboration
  • Work closely with digital marketing, product development, e-commerce, and retail teams to align creative strategies with business objectives.
  • Collaborate with external agencies, photographers, and stylists to bring brand campaigns to life.
Performance Measurement & Optimisation
  • Track and analyse the impact of creative campaigns using key performance metrics.
  • Utilise data-driven insights to refine and enhance creative strategies.

Requirements:

  • 8+ years of experience in creative marketing, brand strategy, or related roles within the fashion industry.
  • Prior experience with leading women's fashion brands.
  • Strong portfolio showcasing successful fashion marketing campaigns and brand-building initiatives.
  • Strategic yet hands-on approach; someone who takes ownership and drives execution.
  • Strong leadership abilities; can build and inspire a high-performing creative team.
  • Trend-savvy & innovative; ability to integrate fashion, cultural, and digital trends into campaigns.
  • Excellent storytelling and visual communication skills.

  • Creative Director

    2 weeks ago


    Lahore, Punjab, Pakistan New Horizon Trading Full time

    Creative DirectorNew Horizon Trading seeks a skilled Creative Director to develop innovative marketing materials. A successful candidate will excel in areas of design, advertising, and branding.Key Responsibilities:Concept Development: Design and create various marketing materials such as product labels and brochures that provide information about the...

  • Creative Director

    2 weeks ago


    Lahore, Punjab, Pakistan Zuriador Full time

    Zuriador seeks a highly experienced Creative Director - Marketing Campaigns to lead the development and execution of our marketing campaigns. You will work closely with the marketing team to create visually stunning content, refine brand messaging, and drive engagement with our target audience.

  • Creative Director

    2 weeks ago


    Lahore, Punjab, Pakistan The Marketing Rhinos Full time

    The Marketing Rhinos is a dynamic marketing agency seeking an experienced Creative Lead to spearhead its content creation and marketing efforts.About the Role:This highly creative and strategic individual will be responsible for overseeing all aspects of content development, graphics, and marketing campaigns.Key Responsibilities:Creative Strategy &...


  • Lahore, Punjab, Pakistan Creative Apparels Pvt Ltd Full time

    **Job Title:** Marketing and Sales Director - Apparel **About Us:At Creative Apparels Pvt Ltd, we are a leading provider of knitted garments with a strong reputation for quality and innovation. We are seeking an experienced Marketing and Sales Director to join our team in Lahore. **Job Summary:** As a Marketing and Sales Director, you will be responsible...

  • Creative Director

    6 days ago


    Lahore, Punjab, Pakistan MindWhiz Full time

    We are seeking a Creative Director to join our team at MindWhiz. As a key member of our creative department, you will be responsible for driving our creative strategy and overseeing the development of innovative campaigns that captivate our target audience.About the RoleThe ideal candidate will have a proven track record of success in leading creative teams...

  • Creative Director

    4 days ago


    Lahore, Punjab, Pakistan Orientm McCann Pakistan Full time

    Job OverviewOrientm McCann Pakistan is a dynamic and innovative agency seeking an experienced Creative Director to lead our team of talented professionals.

  • Creative Director

    2 weeks ago


    Lahore, Punjab, Pakistan Nutrica Full time

    Job Position: Creative DirectorWe're seeking an experienced Creative Director to lead our creative team and drive the development of our brand's visual identity. The ideal candidate will have a strong track record of producing innovative and effective design solutions, excellent leadership skills, and a passion for mentoring and coaching.This role involves...


  • Lahore, Punjab, Pakistan Career Pakistan Full time

    About the Role:The Digital Creative Director at Career Pakistan will be responsible for driving the development of digital products and experiences that meet the needs of our customers. This includes conceptualizing and executing online campaigns, managing digital assets, and collaborating with internal stakeholders.Key Responsibilities:Develop and implement...


  • Lahore, Punjab, Pakistan Firebolt63 Full time

    Company DescriptionFirebolt63 is an energetic ideas company based in Lahore District, always on the lookout for things that ignite our passion. We are driven by bursts of insight and enthusiasm, fueling our creativity and dedication to our work. Our team is young, smart, and determined to succeed.Role DescriptionThis is a full-time on-site role for a...


  • Lahore, Punjab, Pakistan MindWhiz Full time

    We are looking for a seasoned Creative Brand Director who can spearhead our content strategy in the US market. The ideal candidate will have a strong portfolio demonstrating expertise in brand building, ad campaigns, and strategic vision.About the Role:As a key member of our team, you will lead creative direction for a diverse portfolio of clients,...


  • Lahore, Punjab, Pakistan Ideas Yard Full time

    Creative Director Position OpenIdea Yard is seeking a highly experienced Creative Director to lead our design team. If you have a passion for innovation and creativity, we'd love to hear from you.About the RoleOversee the development of visual concepts and designs for our clients.Collaborate with art directors and copywriters to create cohesive...


  • Lahore, Punjab, Pakistan Creative Frontiers inc Full time

    About the JobThis role involves developing and executing marketing campaigns, enhancing website visibility, and analyzing performance. Strong communication and creative thinking skills are essential. A Bachelor's or Master's degree in Marketing, Business, or Communications is required. Experience in digital marketing, content creation, or branding is...


  • Lahore, Punjab, Pakistan The Marketing Rhinos Full time

    About the RoleWe are looking for a talented Creative Lead to join our team at The Marketing Rhinos. As a key member of our marketing department, you will be responsible for developing and implementing creative strategies that drive business growth.Main Responsibilities:Creative Strategy Development: Create and implement innovative marketing ideas, viral...

  • Marketing Director

    4 weeks ago


    Lahore, Punjab, Pakistan United We Reach Full time

    Marketing Director United We Reach, Pakistan United We REACH (UWR) is a San Jose-based nonprofit organization focused on promoting educational equality for children from socioeconomically stressed backgrounds. We use scripted instruction and a technology-based delivery system to help schools serving low SES communities.We are looking to hire a highly skilled...

  • Creative Director

    4 days ago


    Lahore, Punjab, Pakistan Qasim Naeem Art Press Full time

    At Qasim Naeem Art Press, we are seeking a highly skilled Creative Director to lead our designing department. This individual will be responsible for driving the artistic vision of our company and overseeing the creative direction of all projects.About the RoleLeverage exceptional communication and leadership skills to guide the design team towards achieving...

  • Web Creative Director

    2 weeks ago


    Lahore, Punjab, Pakistan OneWood Full time

    Lead Web CreativeWe are looking for an experienced Web Creative Director to lead our team and shape the creative direction of our online presence. The ideal candidate will be responsible for developing innovative digital marketing communications pieces, increasing user engagement, and reinforcing our brand identity.Responsibilities:Develop and implement a...


  • Lahore, Punjab, Pakistan Lark Creatives Full time

    About Lark CreativesWe are a design-driven company seeking a seasoned Creative Director to lead our talented team of designers and bring innovative digital experiences to life.The RoleManage a team of UI/UX designers to deliver impactful digital projects.Guide the creative process from concept to execution, ensuring work aligns with brand strategy and...

  • Creative Lead

    2 weeks ago


    Lahore, Punjab, Pakistan The Marketing Rhinos Full time

    Direct message the job poster from The Marketing RhinosEntrepreneurship Enthusiast | Creating Value-Driven Businesses | Growth-Focused | Transforming Ideas into Profitable Ventures | Business InnovatorLocation: DHA Phase 6, LahoreJob Type: Full-timeSalary: 40k - 50kJob Overview:The Marketing Rhinos is looking for a highly creative and strategic Creative Lead...

  • Creative Director

    5 days ago


    Lahore, Punjab, Pakistan obvio Full time

    Creative Director - Digital ContentWe're seeking a talented Creative Director to lead our digital content creation efforts at Obvio.pk.The successful candidate will have a keen eye for storytelling, experience in developing engaging scripts, and the ability to manage multiple projects simultaneously.As a key member of our team, you'll be responsible for...


  • Lahore, Punjab, Pakistan Satistrum Full time

    Job SpecificationWe are seeking a highly skilled Creative Art Director to lead our visual communications efforts at Satistrum.The successful candidate will be responsible for developing and implementing visual strategies that align with the company's goals and objectives. They will also oversee the design and production of visual content, including graphics,...