Online Retail Strategy Lead
20 hours ago
PureLogics is seeking an Online Retail Strategy Lead to join our team.
About the Role:This role involves leading the development and execution of online retail strategies to drive traffic and sales across various platforms.
Key Responsibilities:- Strategic Planning
- Develop and execute comprehensive online retail strategies.
- Identify growth opportunities and implement improvements.
- Marketing Campaigns
- Develop and execute multi-channel marketing campaigns on Facebook, Instagram, TikTok, and other social media channels.
- Design and manage paid ad campaigns, including PPC, social media ads, and sponsored posts.
- Analytics and Reporting
- Track campaign performance and ROI using tools like Google Analytics, Facebook Ads Manager, and marketplace dashboards.
- Use data insights to refine marketing strategies, improve conversion rates, and maximize sales.
- Proven experience in e-commerce marketing.
- Expertise in running successful marketing campaigns.
- Strong knowledge of SEO and digital advertising.
- Proficiency in analytics tools.
- Creative mindset and excellent communication skills.
- Experience in the art or handmade product niche.
- Knowledge of email marketing and influencer marketing.
Entry level
Employment Type:Full-time
Industries:Software Development
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