
Ecommerce Marketing Specialist
2 weeks ago
At the core of this role is driving online growth, optimizing strategies for traffic acquisition, sales, conversion, campaign optimization, and A/B testing.
Key Responsibilities:
- Collaborate with cross-functional partners to manage all aspects of the e-commerce business, including content strategy, promotional campaigns, website design, customer service, web analytics, and web technologies.
- Directly oversee digital marketing channels across PPC, SEO, SEM, Display, Email Marketing, Social Media, Influencer marketing, Community Management, and Sponsored Ads.
- Liaise with Software Developers, Copywriters, Graphic Designers, Influencer and Content developers to ensure adherence to predetermined strategies.
- Develop innovative strategies that leverage Sales-Related Insights, Prevailing Standards, and novel Developments to boost sales.
Requirements:
- Proven experience in e-commerce marketing.
- Strong understanding of digital marketing channels.
- Able to manage and direct a team of professionals.
- Excellent analytical and problem-solving skills.
Location: Islamabad, Pakistan
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