Brand Development Manager

4 days ago


Lahore, Punjab, Pakistan beBeeMarketing Full time 12,000,000 - 18,000,000
Key Responsibilities

The primary function of this role is to formulate and implement comprehensive marketing strategies, focusing on seamless execution. Key responsibilities include:

  • Marketing Planning: Develop and execute marketing plans to achieve short-term and long-term brand objectives.
  • Monitor and review all marketing activities, providing recommendations for improvement and managing the productivity of marketing plans and projects.
  • Align and collaborate with relevant functional heads/teams to ensure prompt and flawless execution of marketing plans and strategies.
  • Ensure close collaboration with R&D, Trade Marketing, Sales, and Supply Chain Teams in planning and execution of in-market activities.
  • Work with Heads of Sales and Revenue Managers on development of volume/revenue plans based on brands/initiatives, regions, and outlets.
  • Support the Marketing Head in finalizing the annual operating plan (AOP) and lead strategic discussions on brand plans for the AOP.
  • Support the Marketing Head in achieving objectives aimed at driving efficiency in the overall marketing function.
Qualifications

A bachelor's degree in a related field, preferably marketing.

At least 9-12 years of experience in a marketing or related role.


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