Digital Media Specialist

2 days ago


Faisalabad City Tehsil, Pakistan Chenab Group Full time
Job Description

We are seeking a skilled Digital Media Specialist to join our team at Chenab Group.

The ideal candidate will have proven working experience in social media marketing or as a digital media specialist, with excellent consulting, writing, editing (photo/video/text), presentation and communication skills.

Demonstrable social networking experience and social analytics tools knowledge is also essential.

Adequate knowledge of web design, web development, CRO and SEO is required.

The successful candidate will be fluent in English and hold a BS in Communications, Marketing, Business, New Media or Public Relations.

Key Responsibilities:

  • Build and execute social media strategy through competitive research, platform determination, benchmarking, messaging and audience identification
  • Generate, edit, publish and share daily content that builds meaningful connections and encourages community members to take action
  • Set up and optimize company pages within each platform to increase the visibility of company's social content
  • Moderate all user-generated content in line with the moderation policy for each community
  • Create editorial calendars and syndication schedules
  • Continuously improve by capturing and analyzing the appropriate social data/metrics, insights and best practices, and then acting on the information
  • Collaborate with other departments to manage reputation, identify key players and coordinate actions


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