Head of Online Marketing

3 hours ago


Lahore, Punjab, Pakistan People (Professional Employers Pvt Ltd) Full time

Job Title: Head of Online Marketing

Job Summary

People (Professional Employers Pvt Ltd) is seeking an experienced Head of Online Marketing to join our marketing team. The ideal candidate will have a strong background in digital marketing, excellent communication skills, and the ability to work effectively in a fast-paced environment.

Responsibilities:

  1. Develop and implement comprehensive digital marketing strategies to drive lead generation and customer acquisition.
  2. Maintain brand integrity across all digital platforms and marketing initiatives.
  3. Collaborate with the marketing team to integrate digital strategies with traditional marketing efforts.
  4. Provide support to various marketing initiatives including content marketing, social media, email campaigns, SEO/SEM, and digital advertising.
  5. Ensure all digital marketing activities comply with regulatory requirements and industry best practices.

Requirements:

  • Proven experience in digital marketing with a track record of successful lead generation and conversion.
  • Bachelor's degree in Marketing, Communications, or related field.
  • 4-8 years of proven experience.
  • Strong understanding of current digital marketing concepts, strategy, and best practices.
  • Experience with SEO/SEM, PPC, social media marketing, email campaigns, and content marketing.
  • Excellent analytical skills with proficiency in data analysis and reporting tools.
  • Strong project management and organizational skills.
  • Ability to thrive in a fast-paced, dynamic environment and manage multiple priorities effectively.


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