
Content Creator
6 days ago
Company Overview
Ciklum is a custom product engineering company that supports both multinational organizations and scaling startups to solve their most complex business challenges. With a global team of over 4,000 highly skilled developers, consultants, analysts and product owners, we engineer technology that redefines industries and shapes the way people live.
We believe in empowering individuals to achieve their full potential through learning and growth opportunities, flexible schedules, and a supportive team environment.
Job Description
As a Copywriter, you will be a pivotal member of the Marketing Team, reporting to the Content Marketing Lead. This role gives you the opportunity to combine creativity with data-driven insights to craft engaging copy for paid social campaigns, long-form pieces, and web copy. You'll also collaborate closely with our Design team to conceptualize and script video content, ensuring all messaging resonates with our audience and achieves campaign goals.
- Product Messaging & Campaign Creative:
- Write persuasive and benefit-driven copy for demand gen campaigns, with a focus on paid social media ads, email marketing, and landing pages.
- Collaborate with subject matter experts to distill insights into compelling value propositions that address customer pain points and needs.
- Content Development:
- Develop one pagers, datasheets, and case studies that highlight key benefits and real-world applications.
- Write long-form content, including white papers, blogs, and thought leadership articles, to position Ciklum as an industry leader.
- Web Copy:
- Craft concise, engaging, and SEO-optimized page copy that drives conversions and communicates value effectively.
- Video Storyboarding & Scripting:
- Work with the Design Team to develop storyboards and write scripts for explainer videos, thought leadership ads and case studies.
- Brand Voice & Consistency:
- Maintain Ciklum's brand tone of voice, ensuring consistency across all marketing materials.
- Innovate with fresh approaches to storytelling and messaging to differentiate Ciklum in a competitive market.
Required Skills and Qualifications
Education & Experience: Bachelor's degree in Marketing, Communications, English, or a related field. 5-7 years of professional experience in copywriting, ideally in the technology or SaaS sector. Native English speaker.
Technical Skills: Proven ability to translate technical features into clear, benefit-driven messaging. Expertise in writing for paid social media campaigns, landing pages, and sales collateral. Familiarity with SEO principles and web content optimization.
Creative & Analytical Skills: Exceptional storytelling skills with a focus on customer pain points and solutions. Analytical mindset to leverage performance data and market research for copy refinement. Ability to craft messaging tailored to diverse global audiences.
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