Senior Online Advertising Specialist

1 week ago


Lahore, Punjab, Pakistan beBee Careers Full time
Senior Online Advertising Specialist

Job Description:

We are seeking a highly experienced Senior Online Advertising Specialist to lead our team's social media and Google Ads campaigns. The ideal candidate will have a proven track record of managing successful campaigns, with a deep understanding of creating, optimizing, and scaling online advertising.

Key Responsibilities:

  1. Develop and execute comprehensive social media advertising strategies across multiple platforms (Facebook, Instagram, LinkedIn) to drive engagement, leads, and conversions.
  2. Manage and optimize Google Ads (Search, Display, YouTube) to ensure maximum performance and return on investment.
  3. Monitor and analyze campaign performance using analytics tools, providing actionable insights for improvement.
  4. Conduct thorough keyword research, audience targeting, and competitive analysis to optimize ad performance.
  5. Collaborate with the content team to ensure cohesive messaging across all platforms.
  6. Deliver regular reports on campaign performance and provide strategic recommendations for improvement.

Requirements:

  1. Proven experience in social media advertising and Google Ads management.
  2. Strong understanding of PPC strategies, bid management, A/B testing, and campaign optimization.
  3. Excellent analytical skills with a data-driven mindset.
  4. Ability to handle multiple projects and meet deadlines.
  5. Experience with Google Analytics, Facebook Ads Manager, and other digital marketing tools.
  6. A portfolio or case studies demonstrating successful campaigns is required.
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