Marketing Campaign Manager

14 hours ago


Lahore, Punjab, Pakistan beBee Careers Full time
About the Role:

This is a unique opportunity to join our organization as a Digital Marketing Specialist. The ideal candidate will have a solid background in digital marketing, excellent analytical skills, and experience in managing marketing campaigns.

Key Responsibilities:
  • Develop, implement, and manage digital marketing campaigns to promote our brand and products.
  • Monitor and analyze campaign performance, identifying areas for improvement and optimization.
  • Collaborate with cross-functional teams to create engaging content and optimize user experience.
  • Stay up-to-date with industry trends and best practices, applying this knowledge to drive business growth.
  • Build and maintain social media presence across various platforms.
  • Plan, execute, and measure experiments and conversion tests.
  • Utilize data analysis to inform marketing decisions and optimize campaign performance.
Qualifications:
  • Bachelor's degree in Marketing, Communications, Business, or a related field.
  • Proven working experience in digital marketing (2+ years preferred).
  • Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media, and/or display advertising campaigns.
  • Solid knowledge of website and marketing analytics tools (e.g., Google Analytics, SEMrush, Ahrefs, HubSpot, Hotjar).
  • Experience in setting up and optimizing Google Ads and social media campaigns.
  • Up-to-date with the latest trends and best practices in online marketing and measurement.
  • Proficiency in content management systems (WordPress, Webflow) is a plus.
  • Strong understanding of marketing automation tools and CRM platforms.


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