Performance Marketing Lead
3 days ago
Invictus Solutions is a renowned IT solution provider committed to delivering cutting-edge services to our clients. As a Performance Marketing Lead, you'll play a pivotal role in driving our brand's success by measuring and reporting campaign performance, assessing ROI and KPIs, and developing innovative growth strategies.
About UsWe pride ourselves on being approachable, dependable, and responsive to our clients' needs. Our team works tirelessly to establish trust and confidence, setting a strong foundation for long-term business relationships.
Responsibilities:
- Measure and report performance of all marketing campaigns, and assess ROI and KPIs
- Develop and implement paid campaigns to drive business results
- Monitor market trends, research consumer markets, and competitors' activities to inform marketing decisions
- Lead creative development to motivate the target audience to take action
To succeed in this role, you must have advanced knowledge of Facebook Ads Manager, Google AdWords, and Google Analytics. Experience running online presentations and a solid understanding of digital marketing channels are also essential.
Preferred Qualifications:
- Bachelor's degree in business or equivalent experience
- Advanced understanding of Facebook Ads Manager, Google AdWords, and Google Analytics
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