Data-Driven Marketing Expert

3 days ago


Karachi, Sindh, Pakistan beBee Careers Full time
Job Overview:

We are looking for a talented Marketing Insights Specialist to join our team. In this role, you will be responsible for analyzing and interpreting large data sets to inform digital marketing strategies. Your expertise in digital marketing analytics and reporting tools will enable you to identify opportunities for growth and optimize campaign performance.

Your responsibilities will include:
  • Analyzing customer, marketing, and web behavioral data to inform digital marketing strategies.
  • Developing and presenting actionable insights and recommendations to stakeholders.
  • Collaborating with cross-functional teams to develop and implement digital marketing campaigns.
  • Creating dashboards, data visualizations, and campaign and website performance reports.
  • Staying up-to-date with the latest digital marketing trends and technologies.

Requirements:
  • Bachelor's degree in marketing or a related field.
  • 5+ years of experience with digital marketing analytics and reporting tools.
  • 5+ years of deep knowledge of digital marketing across social media, Google Ads, display, and programmatic platforms.
  • Strong analytical and strategic thinking skills.
  • Ability to make data-driven decisions.
  • Excellent interpersonal and collaboration skills.


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