Paid Advertising Expert

2 days ago


Lahore, Punjab, Pakistan AMI Digital Full time

Job Description:

We are seeking an experienced Paid Advertising Expert to join our team. As a key contributor, you will be responsible for managing and optimizing paid digital advertising campaigns across various platforms, with a primary focus on Google Ads.

Main Responsibilities:

  1. Develop Comprehensive Marketing Plans: Create data-driven marketing strategies that align with the company's overall business objectives.
  2. Launch and Manage Campaigns: Develop and execute digital marketing strategies and plans that drive business growth and client success.
  3. Measure and Analyze Performance: Measure and report on campaign performance, identify areas for improvement, and optimize campaigns for better results.
  4. Stay Up-to-Date with Industry Trends: Continuously seek new ways to improve the effectiveness of marketing campaigns and stay ahead of the curve in digital marketing.

Qualifications:

  • Proven experience in managing and optimizing Google Ads campaigns.
  • A strong understanding of SEM/PPC principles and auction dynamics.
  • Excellent keyword research and competitive analysis skills.
  • Experience with conversion tracking and attribution modeling.


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