
Digital Marketing Specialist
1 day ago
Job Summary:
We are seeking a highly skilled Business Development Officer with expertise in digital marketing and social media to drive business growth, enhance brand visibility, and engage the target audience through effective digital marketing strategies.
As a key member of our team, you will play a crucial role in developing and implementing digital marketing strategies, utilizing social media platforms to enhance brand presence, and creating compelling content to promote brand awareness and drive customer engagement.
Key Responsibilities:
- Develop and implement comprehensive digital marketing plans to drive business growth and achieve revenue targets.
- Analyze market trends and competitor activity to identify opportunities for growth and improvement.
- Create and manage engaging content across various social media channels to promote brand awareness and drive customer engagement.
- Collaborate with cross-functional teams to ensure cohesive brand messaging and user experience across digital platforms.
- Monitor and analyze website analytics, social media metrics, and campaign performance to provide actionable insights and optimize marketing strategies.
- Bachelor's degree in Marketing, Business Administration, or a related field.
- Proven experience in digital marketing, social media management, and website optimization.
- In-depth knowledge of digital marketing channels, including social media platforms, SEO, SEM, content marketing, and digital advertising.
- Familiarity with website analytics tools to analyze data and track performance.
- Excellent written and verbal communication skills to create compelling content and engage with the target audience.
We offer a dynamic work environment, competitive compensation package, and opportunities for professional growth and development.
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