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Online Campaign Manager
12 hours ago
About Our Team
SAS Pak Cargo Pvt Ltd is a dynamic cargo services provider in Pakistan, committed to delivering exceptional logistics solutions to our clients.
Job Summary
We are seeking a skilled Digital Marketing Associate to develop and implement online marketing strategies that drive brand awareness, customer engagement, and lead generation. The ideal candidate should have experience in digital campaigns, content creation, SEO, social media management, and analytics.
Main Responsibilities:
- Develop and implement digital marketing campaigns across various platforms (Google Ads, Facebook, Instagram, LinkedIn, etc.).
- Grow and manage social media presence, creating engaging content that aligns with brand strategy.
- Conduct keyword research and optimize website content for SEO to improve organic reach.
- Monitor and analyze digital marketing performance using tools like Google Analytics, Facebook Business Suite, and CRM systems.
- Collaborate with designers, content writers, and sales teams to align marketing efforts with business goals.
- Conduct competitor analysis and market research to stay updated on industry trends.
- Assist in email marketing campaigns, lead nurturing, and marketing automation.
- Monitor and manage online customer reviews and brand reputation.
- Support website content updates, landing pages, and A/B testing for better conversions.
Requirements
- Bachelor's degree in Marketing, Digital Marketing, Business, or a related field.
- 2-3 years of experience in digital marketing, preferably in the home automation, interior design, or retail industry.
- Proficiency in Google Ads, Facebook Ads, Instagram Ads, and LinkedIn Campaign Manager.
- Strong understanding of SEO, SEM, and social media marketing strategies.
- Experience with content management systems (CMS) like WordPress.
- Hands-on experience with analytics tools such as Google Analytics
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