
Marketing Automation Expert
5 days ago
We are seeking an experienced marketing automation expert to join our team and assist in the planning, execution, and optimization of our online marketing efforts.
Key Responsibilities:- Develop and implement marketing automation strategies to improve customer engagement and conversions.
- Conduct market research and analyze data to identify opportunities for improvement.
- Manage and optimize email marketing campaigns to engage with customers and promote our services.
- Develop and execute social media marketing campaigns to build brand awareness and drive website traffic.
- Stay up-to-date with the latest marketing automation trends and best practices.
- Collaborate with the 'Solutions Team' to develop and implement content marketing strategies.
- Track and analyze the effectiveness of our digital marketing campaigns.
- Provide recommendations for improving website user experience and conversion rates.
- Develop and maintain relationships with key stakeholders, including customers and partners.
- Participate in team meetings and contribute to brainstorming sessions.
- Graduation degree in business/marketing/CS/SE or equivalent.
- 1-2 years of B2B and B2C digital marketing experience, specifically SEO/SEM, PPC, and social media marketing/advertising.
- Must know – Google Analytics, Search Console, and other tools like SEMrush, Moz, Ahrefs, etc.
- Must have strong exposure to digital marketing techniques and channels.
- Strong analytical & application skills to improve search engine rankings and optimize search & display AdWords campaigns for better ROI.
- Experience in social media management and advertising (Facebook, Twitter, LinkedIn) preferred.
- Must have excellent English writing skills for an international audience.
- Must have a confident and outspoken personality.
NextGen Business Solutions is a dynamic company that values innovation and creativity. We are looking for someone who shares these values and is passionate about marketing automation.
If you are a motivated and results-driven individual who is looking for a new challenge, we want to hear from you.
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