Digital Marketing Project Coordinator

7 hours ago


Lahore, Punjab, Pakistan Digital Billing Services Private Limited Full time

We are seeking a skilled and experienced Assistant Project Manager to oversee digital marketing campaigns and ensure they align with business goals. The ideal candidate will work closely with the marketing and project management teams to develop comprehensive digital marketing strategies, plan and execute multi-channel campaigns, and optimize digital marketing efforts to increase customer engagement and conversions.

Key Responsibilities:

  1. Digital Marketing Strategy & Execution: Develop and manage digital marketing strategies that drive business results. Plan and execute campaigns across social media, email marketing, and web platforms to engage customers and generate leads.
  2. Conversion Rate Optimization (CRO): Analyze user behavior, website performance, and funnel metrics to identify areas for improvement. Implement CRO strategies to enhance the effectiveness of landing pages and campaigns.
  3. Social Media & Email Marketing: Oversee social media channels and ensure consistent brand messaging and engagement. Design and implement targeted email marketing campaigns to nurture leads and retain customers.
  4. SEO & Website Management: Collaborate with the SEO team to integrate SEO best practices into campaigns. Manage website functionality, user experience, and alignment with digital marketing strategies.
  5. Team Coordination: Work with graphic designers and content writers to ensure timely delivery of marketing materials. Provide guidance on campaign goals, content themes, and design aesthetics.
  6. Analytics & Reporting: Use tools like Google Analytics, SEMrush, and HubSpot to track campaign performance. Generate reports on key metrics, identify trends, and recommend actionable improvements.


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