![Bright Pathway](https://media.trabajo.org/img/noimg.jpg)
SEO Specialist
1 day ago
About Us:
Bright Pathway is a dynamic organization that requires an SEO Specialist to manage our online presence.
">Job Description:
- Conduct thorough keyword research to identify valuable search terms and opportunities, thereby enhancing our online visibility.
- Implement effective on-page SEO strategies, including optimizing content, meta tags, and headings to improve website rankings.
- Perform regular technical SEO audits to identify and resolve website issues affecting search engine rankings, ensuring optimal performance.
- Monitor and improve website performance, including site speed and mobile optimization, for an enhanced user experience.
- Develop and execute off-page SEO strategies, including link building and outreach, to boost our online reputation.
- Analyze website traffic and user behavior using tools like Google Analytics and Google Search Console, providing actionable insights for improvement.
- Track and report on key performance indicators (KPIs) to measure the success of SEO efforts, driving data-driven decisions.
- Stay updated with industry trends and search engine algorithm changes, ensuring our SEO strategies remain aligned with best practices.
- Collaborate with content creators, web developers, and marketing teams to align SEO strategies with overall business goals, fostering a cohesive approach.
- Identify and recommend opportunities for website content improvements and expansion, enriching our online presence.
- Troubleshoot and resolve SEO-related issues as they arise, ensuring minimal disruption to our online operations.
Requirements:
To excel in this role, you should possess:
- In-depth knowledge of SEO best practices, search engine algorithms, and ranking factors, enabling you to develop effective SEO strategies.
- A good understanding of all SEO pillars, including on- and off-page SEO, to ensure comprehensive coverage.
- Familiarity with technical SEO fundamentals, such as sitemaps, robots.txt files, canonical tags, redirect management, hreflang, meta tags, etc., to optimize website performance.
- Hands-on experience with a variety of SEO tools, including but not limited to Google Analytics, Adobe Analytics, Search Console, Semrush, Screaming Frog, etc., to streamline SEO tasks.
- Familiarity with content management systems preferred, but not essential, to enable seamless integration with our online platforms.
Preferred Qualifications:
We welcome candidates with:
- A Bachelor's degree in SEO, Marketing, Business, or a related field, providing a solid foundation in digital marketing principles.
- Minimum 2 years of experience in SEO management or a similar role, demonstrating your ability to drive results.
- A proven track record of improving organic search rankings and driving measurable results, showcasing your expertise in SEO strategy and execution.
Work Arrangements:
This role offers a hybrid work arrangement, combining remote work with in-office collaboration to foster a dynamic and supportive team environment.
Working Hours:
The working hours for this position are from 12:00 PM to 8:00 PM, allowing for flexibility while maintaining a consistent workflow.
Experience:
We seek a candidate with 2-3 years of experience in SEO, bringing a depth of knowledge and practical skills to this role.
Job Type:
This is a full-time position, offering a stable and rewarding career path for the right candidate.
Compensation:
The salary range for this role is Rs60,000.00 - Rs100,000.00 per month, reflecting our commitment to fair compensation for exceptional talent.
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