Digital Marketing Executive

5 days ago


Islamabad, Islamabad, Pakistan Centangle Interactive Private Limited Full time

About the Role:

We are seeking a highly skilled and experienced Digital Marketing Specialist to develop and execute comprehensive digital marketing strategies that enhance our clients' online presence and achieve their business objectives.

Key Responsibilities:

  • Digital Marketing Strategy: Develop and implement effective digital marketing campaigns across various channels, including Search Engine Optimization (SEO), Social Media Marketing (SMM), Pay-Per-Click (PPC) Advertising, Content Marketing, and Analytics.
  • SEO Expertise: Conduct keyword research, optimize website content, and build high-quality backlinks to improve organic search ranking.
  • Social Media Management: Develop and implement engaging social media campaigns across various platforms (e.g., Facebook, LinkedIn, Twitter) to increase brand awareness, generate leads, and drive website traffic.
  • Paid Advertising: Manage paid advertising campaigns on search engines (SEM) and social media platforms to target specific audiences and achieve desired results.
  • Content Creation: Collaborate with the content creation team to develop informative and engaging content that resonates with our target audience.
  • Analytics and Reporting: Track the performance of all digital marketing campaigns, analyze data, and generate insightful reports to measure success and identify areas for improvement.

Requirements:

  • A minimum of 2-3 years of experience in a digital marketing agency or similar role.
  • A proven track record of developing and executing successful digital marketing campaigns across various channels.
  • A strong understanding of SEO best practices, including keyword research, on-page optimization, and link building.
  • Expertise in managing social media platforms and creating engaging content.
  • Experience with PPC advertising platforms like Google Ads and social media advertising.
  • Excellent analytical and problem-solving skills with the ability to interpret and translate data into actionable insights.
  • A bachelor's degree in Marketing, Communications, or a related field is required.

Preferred Qualifications:

  • Experience working in an interactive agency setting.
  • Experience with marketing automation tools (e.g., HubSpot, Marketo, MailChimp, etc).

What We Offer:

  • The opportunity to work with a talented and passionate team in a dynamic and fast-paced environment.
  • A competitive salary and benefits package.
  • The chance to play a key role in shaping the success of our clients' online presence.
  • Continuous learning and professional development opportunities.


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