Content Optimization Manager

2 days ago


Islamabad, Islamabad, Pakistan Writing Yard Full time

Are you an experienced Content Optimization Manager looking for a new challenge? Do you have a passion for creating high-quality, SEO-friendly content that resonates with audiences?

About the Role:

  • You will be responsible for developing and implementing comprehensive SEO strategies to boost our website's online presence.
  • You will conduct thorough keyword research to identify high-performing keywords and create high-quality content that targets these keywords.
  • You will collaborate with content creators to produce engaging, SEO-friendly content that resonates with our target audience.
  • You will stay up-to-date with the latest SEO trends, algorithm updates, and best practices to ensure our content remains optimized and competitive.
  • You will monitor and analyze website performance metrics using tools like Google Analytics and SEO software.
  • You will prepare regular reports on key SEO performance indicators, such as organic traffic, keyword rankings, and conversion rates.
  • You will develop and execute effective link-building strategies to acquire high-quality, authoritative backlinks from relevant websites.
  • You will manage and maintain our website's backlink profile to ensure a healthy and natural link profile.

Requirements:

  • Bachelor's degree in marketing, Computer Science or a related field (preferred).
  • Minimum 3 years of experience.
  • Proven experience in implementing successful SEO strategies, preferably in a similar role.
  • Knowledge of SAAS products.
  • Experience in a multinational company will be a plus.
  • Familiarity with SEO tools such as Google Analytics, Google Search Console, SEMrush, Moz, etc.
  • Excellent analytical skills and the ability to interpret data to make informed decisions.
  • Strong communication and collaboration skills to work effectively with different teams.
  • Up-to-date knowledge of search engine algorithms and ranking factors.
  • Attention to detail and a proactive approach to problem-solving.

About Writing Yard: We publish various content related to celebrities, including articles, news, interviews, and updates about their lives and careers.



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