Innovative Growth Specialist

1 week ago


Karachi, Sindh, Pakistan No Joke Marketing Full time
Job Overview

The Customer Acquisition Director will be responsible for developing and executing comprehensive digital marketing strategies to drive qualified traffic, improve conversion rates, and optimize lead generation efforts.

Key Responsibilities:

  • Architect and manage innovative, full-funnel marketing campaigns across digital channels.
  • Collaborate with cross-functional teams to create marketing initiatives that scale and convert.
  • Present actionable insights and marketing ROI to leadership regularly.

Requirements:

  • 4+ years in digital marketing, ideally within B2B or high-growth environments.
  • Proven success in executing lead-gen campaigns and improving CPL/CTR/ROI metrics.
  • Deep understanding of CRM systems, marketing automation, and paid media strategy.
  • Hands-on experience with Google Analytics (GA4), SEO/SEM, and A/B testing.


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