Digital Media Specialist

5 days ago


Islamabad, Islamabad, Pakistan Cloudpso Full time

At CloudPSO, we are looking for a highly skilled Digital Media Specialist to join our team. As a key member of our marketing department, you will be responsible for developing and implementing a comprehensive social media strategy that aligns with our company's vision and goals.

Your primary objective will be to manage and grow our social media presence while producing engaging video content that reflects our brand's values and expertise. This role involves developing a thorough social media strategy, managing daily posting and scheduling, community engagement, and monitoring social media channels.

Main Responsibilities:

  • Develop and execute a social media strategy to increase brand awareness and drive engagement.
  • Manage daily posting, scheduling, and community engagement across key platforms (Facebook, LinkedIn, Twitter, Instagram, YouTube).
  • Monitor social media channels and foster a vibrant online community.

Content Creation & Video Production:

  • Conceptualize, plan, and produce high-quality video content, including short-form clips and live sessions.
  • Handle end-to-end video production, from brainstorming to filming, editing, and post-production.
  • Collaborate with the creative team to ensure video content aligns with CloudPSO's brand guidelines and messaging.

Campaign Development & Execution:

  • Plan and launch integrated marketing campaigns combining organic social posts, paid initiatives, and email campaigns.
  • Collaborate with cross-functional teams to align messaging and strategies across social media, email, and other channels.
  • Own end-to-end email campaign execution, including segmentation and performance analysis.

Analytics & Reporting:

  • Monitor and analyze key performance metrics using social media analytics tools.
  • Generate regular reports with actionable insights to refine content strategy and improve future campaigns.
  • Stay current on emerging social media trends and best practices.


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