
Retail Fashion Marketing Manager
2 days ago
We are seeking a Marketing Head to spearhead our retail fashion brand's marketing efforts. The successful candidate will be responsible for developing and executing marketing campaigns that drive business growth.
- Campaign Development: Think, design, and execute marketing campaigns for our retail fashion brand.
- Brand Awareness: Ensure the reachability of the brand message to the masses through effective communication strategies.
- Visual Content Creation: Be responsible for model shoots and advertisement designs that showcase our brand's unique aesthetic.
- Budget Planning: Develop ATL/BTL budgets and obtain approval from top management to ensure campaign success.
- Social Media Alignment: Ensure that social media marketing is aligned with overall advertisement campaigns to maximize reach and engagement.
- Market Research: Conduct brand awareness surveys from time to time to gauge market sentiment and identify areas for improvement.
Job Requirements:
- Integrated Marketing Communication Skills: The ability to develop and execute comprehensive marketing plans that align with business objectives.
- Branding Skills: Strong understanding of branding principles and the ability to create engaging brand experiences.
- Creative Thinking: The capacity to think creatively and develop innovative marketing solutions.
- Managerial Skills: Proven leadership abilities with experience in managing teams and driving results.
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