
Digital Campaign Strategist
4 days ago
About Us:
We are a nationwide leader in auto glass services, driven by innovation and technology. We provide mobile windshield repair and replacement services across the United States. As we continue to grow, we're looking for a highly skilled Google Ads Specialist to help scale our digital campaigns.
Position Overview:
We are seeking an experienced Google Ads Specialist with a minimum of 5 years of hands-on experience and an active Google Search Ads Certification. The ideal candidate must have a proven track record of managing successful campaigns, strong analytical skills, and experience working with tracking tools.
Key Responsibilities:
- Plan, execute, and manage Google Ads campaigns across Search, Display, Shopping, and YouTube.
- Conduct in-depth keyword research, develop high-performing ad copy, and run A/B tests.
- Set up and maintain tracking using Google Analytics, Google Tag Manager, and phone tracking platforms.
- Build and manage proper UTM links to accurately track campaign performance and traffic sources.
- Monitor campaign performance daily, adjusting bids, budgets, and targeting to improve ROI.
- Generate detailed reports with actionable insights and strategic recommendations.
- Stay current with Google Ads trends, policy changes, and new platform features.
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