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Online Advertising Strategist
2 weeks ago
Salary: Competitive salary based on experience.
Job Description:
As a key contributor to our digital marketing team, we are looking for an experienced Google Ads Specialist to manage and optimize Google Ads campaigns. The ideal candidate will have strong analytical skills, creativity, and the ability to work in a fast-paced environment.
Key Responsibilities:
- Manage and optimize Google Ads campaigns across various platforms.
- Conduct keyword research, optimize bids, ad copy, and landing pages.
- Monitor and analyze campaign performance metrics to maximize ROI.
- Perform A/B testing on ads and landing pages to improve CTR and conversion rates.
- Provide regular reports and insights to management with actionable recommendations.
- Stay up-to-date with the latest trends and best practices in paid search marketing.
Requirements:
The ideal candidate will have hands-on experience with Google Ads, Google Analytics, and other PPC tools. Proven experience as a Google Ads Specialist or in a similar role is also required. Strong analytical skills and attention to detail are necessary. Ability to manage multiple campaigns and meet deadlines is also essential.
Benefits:
- Competitive salary based on experience.
- Performance bonuses.
- Leave encashment.
- Annual bonus.
- Medical reimbursement.
- Provident fund.
- Friendly and collaborative work environment.
- Opportunities for learning and professional growth.
- Fun workplace with annual tours and bi-annual dinners.
