Digital Marketing Strategist

1 week ago


Lahore, Punjab, Pakistan beBee Careers Full time
Digital Marketing Specialist Role

We are seeking a highly skilled Digital Marketing Specialist to join our team. This is an exciting opportunity for a talented individual to play a key role in driving business growth through innovative digital marketing strategies.

  • Develop and implement comprehensive digital marketing plans to achieve business objectives.
  • Design, build, and maintain social media presence across various platforms.
  • Plan and execute SEO/SEM, email, social media, and display advertising campaigns to drive engagement and conversions.
Job Responsibilities
  • Build and plan overall digital marketing strategy to meet business goals.
  • Instrument conversion points and optimize user funnels to improve performance.
  • Measure and report performance of all digital marketing campaigns and assess against goals (ROI and KPIs).
  • Collaborate with internal teams to create landing pages and optimize user experience.
Requirements
  • BS-BBA/MS-MBA degree in Digital Marketing or closely related field.
  • At least 2 years working experience in digital marketing.
  • Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media, and/or display advertising campaigns.
  • Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform, and motivate.
  • Experience in optimizing landing pages and user funnels.
  • Solid knowledge of website analytics tools (e.g., Google Analytics).
  • Working knowledge of ad serving tools.
  • Experience in setting up and optimizing Google AdWords campaigns.
  • Strong analytical skills and data-driven thinking.

This is a challenging and rewarding role that requires a unique blend of creativity, technical expertise, and business acumen. If you have the passion and skills to succeed, we encourage you to apply.



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