Data-Driven Expansion Specialist

5 days ago


Karachi, Sindh, Pakistan Jeeny Full time
About the Role

In this role at Jeeny, you will play a crucial part in driving business expansion through data-driven insights. You will work closely with cross-functional teams to develop and implement strategies that enhance KPI growth, while ensuring a customer-centric approach.

Main Responsibilities
  1. Leading the development of data-driven strategies to optimize supply and demand.
  2. Implementing A/B testing experiments to measure and improve business performance.
  3. Analyzing passenger and driver behavior, as well as feedback, to inform product development.
  4. Presenting results to stakeholders and collaborating with cross-functional teams.
  5. Applying CRO principles and hacks to drive business growth.
  6. Working with the AARRR Metrics Diagram to prioritize and optimize growth channels.
  7. Scaling and automating growth processes to improve efficiency.
  8. Harnessing referral marketing and creative communications to drive viral growth.
Key Qualifications
  1. A strong background in data analysis and A/B testing.
  2. Excellent communication and presentation skills.
  3. Ability to learn quickly and adapt to new processes and technologies.
  4. Knowledge of inbound and outbound marketing, with a focus on performance and results-oriented outcomes.
  5. Courage to pivot processes and embrace agile methodologies.
  6. Curiosity and creativity, with a relentless pursuit of growth and innovation.


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