Chief Brand Imagemaker

As a senior creative professional, you will lead the development and execution of compelling visual content and creative strategies that drive brand awareness, customer engagement, and sales across all digital platforms.

• Developing Creative Vision:
  • You will be responsible for creating and leading the overall creative vision and strategy for multiple brands, ensuring each brand maintains a unique identity while aligning with our overarching strategic goals.
  • In collaboration with marketing teams, you will translate marketing strategies into visually compelling campaigns that drive engagement, conversion, and brand loyalty.
• Content Creation and Oversight:
  • You will oversee the creation and production of high-quality visual and multimedia content, including product photography, videography, graphic design, and copywriting, for use on various digital platforms.
  • You will ensure consistency in quality, tone, and brand alignment across all channels and touchpoints.
• Brand Identity and Consistency:
  • You will develop and maintain brand guidelines for each brand, ensuring consistent application of brand elements such as logos, colors, fonts, and messaging.
  • You will train and guide internal teams and external partners to adhere to these standards, ensuring a cohesive brand presence in the marketplace.
• Campaign Development and Execution:
  • You will lead the conceptualization and execution of creative campaigns, including product launches, seasonal promotions, social media initiatives, and influencer collaborations.
  • You will work closely with marketing and product development teams to ensure creative assets effectively communicate brand messaging, product benefits, and unique selling points.
• Innovation and Creative Trends:
  • You will stay current with industry trends, emerging platforms, and creative technologies to ensure innovative output remains relevant and competitive.
  • You will explore new creative concepts, formats, and channels to enhance brand visibility and engagement.
• Team Leadership and Development:
  • You will lead, mentor, and manage a team of creative professionals, fostering a collaborative and innovative environment.
  • You will encourage creativity, professional growth, and high performance within the team.
• Performance and Analytics:
  • You will work with marketing teams to analyze the performance of creative assets, using data-driven insights to refine creative strategies and improve effectiveness.
• Cross-Functional Collaboration:
  • You will partner with product development teams to create packaging, product images, and other creative materials that align with brand aesthetics and product specifications.