Expert in Digital Marketing Solutions

18 hours ago


Lahore, Punjab, Pakistan MTP (Mayfair Technology Partners) Full time

We are seeking a highly experienced Expert in Digital Marketing Solutions to lead our digital marketing efforts and drive business growth.

The ideal candidate will have a strong background in digital marketing, including SEO, PPC, social media marketing, and campaign performance optimization.

  • Develop and execute comprehensive digital marketing strategies to enhance brand awareness, drive website traffic, and improve conversion rates.
  • Conduct thorough keyword research, competitor analysis, and technical SEO audits to identify opportunities for optimization and improvement.
  • Optimize content, meta tags, and other on-site elements to boost SEO performance and improve user engagement.
  • Track, analyze, and report on digital marketing performance metrics using tools like Google Analytics, SEMrush, and Ahrefs.

Key Responsibilities:

  • Manage and optimize Google Ads, Bing Ads, and other paid media campaigns for maximum ROI and cost-effectiveness.
  • Develop and implement social media strategies across platforms to increase brand awareness and drive traffic.
  • Plan and execute multi-channel marketing campaigns to achieve business goals and objectives.
  • Collaborate with design, content, and sales teams to develop campaign assets and strategies.

Requirements:

  • Bachelor's degree in Marketing, Business, Communications, or related field (preferred).
  • 4+ years of hands-on experience in digital marketing with proven success in SEO, PPC, social media marketing, and campaign performance optimization.
  • Expertise in SEO tools such as Google Analytics, SEMrush, Ahrefs, Moz, etc.
  • Advanced knowledge of Google Ads, Bing Ads, and other paid advertising platforms.
  • Strong understanding of social media platforms, strategies, and best practices.
  • Experience with A/B testing, conversion rate optimization (CRO), and data-driven decision-making.
  • Excellent communication, project management, and organizational skills.
  • Ability to work independently and as part of a collaborative team.


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