Digital Marketing Specialist

18 hours ago


Lahore, Punjab, Pakistan beBee Careers Full time
Job Description

We are seeking a skilled Digital Marketing Specialist to oversee the optimization and growth of our online presence.

Key Responsibilities:
  • KPI Tracking and Analysis: Conduct ongoing keyword research, discovering and expanding opportunities for growth.
  • Content Strategy Development: Research and implement content recommendations to ensure organic SEO success.
  • Data-Driven Decision Making: Analyze data and conduct research to optimize SEO performance and achieve top ranking results.
  • Link Building and Outreach: Develop and execute a link building strategy by creating targeted campaigns to increase high-quality links to the site.
  • Competitor Analysis: Analyze competitor advertising links and stay up-to-date on industry trends.
Requirements and Qualifications:
  • A minimum of 1-2 years of professional experience in digital marketing.
  • In-depth understanding of On-site, Off-site & Technical SEO principles.
  • Familiarity with Google Analytics, Google Keyword Planner, and Google Search Console.
  • Experience with Ahrefs, Moz, SEMrush, or similar tools.
  • Excellent copywriting and reporting skills.
  • Analytical mindset and problem-solving abilities.
Benefits:
  • Ongoing training and professional development opportunities.
  • Collaborative and dynamic work environment.
  • Opportunities for advancement and career growth.


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