Product Management Specialist

1 day ago


Karachi, Sindh, Pakistan beBee Careers Full time

Job Overview

The Product Manager role is a strategic position that oversees all fundraising products throughout their lifecycle. This individual will work on existing product lines, devising better donor journeys to stimulate further engagement and deepening relationships.

  • This incumbent will also identify unmet donor expectations and develop new products to help build relationships in untapped donor segments.

  • The Product Manager will be responsible for launching new donation and donor communication channels to elevate the donor experience.

Key Responsibilities

  • Deep diving into existing fundraising product offerings and defining strategies to increase donor engagement.

  • Recalibrating product rates on an annual basis in all relevant currencies and managing global communication around new rate rollout.

  • Defining target personas, value propositions, and messaging frameworks for all existing and new products.

  • Developing new products and services to assist in building relationships with under-banked markets.

  • Collaborating with Finance, Frontline, Operations, brand & communications, and digital teams to develop strategic content assets and go-to-market strategies for launching new fundraising products.

  • Introducing new payment channels to increase ease of donation, including liaising with external stakeholders, making process flows, getting buy-in from internal stakeholders, running pilots, and tracking early performance results.

  • Obtaining donor feedback through satisfaction surveys, measuring results, reporting to senior management, and formulating an improvement action plan based on recommendations and feedback.

  • Managing Product BAU and ensuring all existing product journeys are up-to-date and compliant.



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