SEO Analyst

2 weeks ago

Rawalpindi, Punjab, Pakistan Translation Empire Full time 800,000 - 1,200,000 per year

Responsibilities

  • Execute tests, collect and analyze data and results, identify trends and insights in order to achieve maximum traffic on the websites.
  • Optimize copy and landing pages for search engine marketing
  • Perform ongoing keyword discovery, expansion and optimization
  • Research and implement search engine optimization recommendations
  • Research and analyze competitor advertising links
  • Develop and implement link building strategy
  • Work with the development team to ensure SEO best practices are properly implemented on newly developed code
  • Work with editorial and marketing teams to drive SEO in content creation and content programming
  • Recommend changes to website architecture, content, linking and other factors to improve SEO positions for target keywords.

Requirements

Requirements and skills

  • Proven SEO experience
  • Proven SEM experience managing PPC campaigns across Google will be a plus
  • In-depth experience with website analytics tools
  • Working knowledge of HTML, CSS, and JavaScript development and constraints
  • Knowledge of ranking factors and search engine algorithms
  • Up-to-date with the latest trends and best practices in SEO and SEM
  • BS/MS degree in a quantitative, test-driven field
  • 2-4 years of experience in relevant field

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