SEO Expert

Overview

Savvital is seeking a highly skilled SEO Specialist for its internal marketing team. This role is geared toward candidates with proven experience (1-3 years) in SEO and digital marketing, who can drive our organic growth through strategic, data-driven initiatives. You will lead the development and execution of robust SEO strategies that enhances the online visibility, optimize the content, and significantly boost organic traffic. This role requires a blend of technical expertise, creative problem-solving, and strategic insight.

What Your Day Looks Like

• Performance Review: Analyze key SEO metrics using Google Analytics, Google Search Console, and industry-standard tools (e.g., SEMrush) to identify trends and opportunities.
• Strategic Planning & Collaboration: Participate in cross-functional meetings with content, design, and web development teams to align SEO initiatives with overall marketing objectives.
• Hands-On Optimization: Lead on-page and technical SEO improvements, including keyword research, meta-data optimization, site speed enhancements, and mobile optimization.
• Reporting & Strategy Refinement: Generate in-depth reports that detail performance metrics and actionable insights, adjusting strategies based on data and competitive analysis.

Key Responsibilities

SEO Strategy & Leadership:

• Develop and implement comprehensive SEO strategies to improve website rankings, drive organic traffic, and increase conversion rates.
• Lead competitive analysis and keyword research to identify market opportunities.

On-Page & Technical SEO:

• Optimize content, meta tags, headers, and image alt texts to ensure alignment with best SEO practices.
• Conduct regular technical SEO audits (site speed, mobile responsiveness, structured data) and coordinate with the web development team to resolve issues.

Content Collaboration & Optimization:

• Work closely with content creators to ensure that all published content is optimized for search engines.
• Provide actionable recommendations and SEO guidelines to ensure consistent, high-quality content production.

Data Analysis & Reporting:

• Monitor SEO performance through detailed analytics, preparing strategic reports with recommendations for continuous improvement.
• Track and report on key metrics, ensuring that performance benchmarks are met or exceeded.
• Process Improvement & Mentorship:
• Identify bottlenecks and implement structured processes to enhance SEO workflows.
• Mentor junior colleagues and collaborate on cross-departmental training initiatives.

Job Expectations & Growth

• Performance Metrics: Achieve targeted increases in organic traffic, improved keyword rankings, and enhanced conversion rates.
• Career Path: Demonstrate leadership in SEO initiatives, paving the way for further strategic responsibilities and potential advancement to senior specialist or management roles.
• Continuous Improvement: Commit to ongoing professional development, leveraging industry certifications and advanced training to stay at the forefront of SEO best practices.

Qualifications

• Bachelor's degree in Marketing, Communications, IT, or a related field.
• 1-3 years of proven experience in SEO or digital marketing, with a track record of delivering measurable results.
• Deep proficiency with SEO tools such as Google Analytics, Google Search Console, SEMrush, Ahrefs, and Moz.
• Strong analytical skills and the ability to translate data into actionable strategies.
• Excellent communication skills and a collaborative, proactive mindset.
• Advanced understanding of technical SEO, including site audits, page speed optimization, mobile optimization, and structured data.
• Bonus Points: Experience with content management systems (e.g., WordPress) and basic coding knowledge (HTML/CSS) and has a personality.