Digital Media Planner

2 weeks ago


Gujranwala, Punjab, Pakistan #DikhaDe Full time

Role Description

This is a full-time, on-site role located in
Gujranwala
for a
Digital Media Planner (Meta & Google Ads Specialist)
.

The Digital Media Planner will be responsible for developing and executing media plans across
Meta (Facebook, Instagram)
and
Google Ads
platforms. The role involves creating data-driven media strategies, conducting market and audience research, and implementing effective digital campaigns. They will analyze campaign performance, provide actionable insights, and optimize budgets to ensure campaigns reach the right audience at the right time for maximum ROI.

Qualifications

  • Proven experience in
    Media Planning, Media Buying, and Digital Advertising
    (Meta & Google Ads required)
  • Strong
    analytical and optimization skills
    with the ability to interpret campaign data and performance metrics
  • Proficiency in developing and executing
    multi-channel digital strategies
  • Ability to conduct thorough and effective market and audience research
  • Excellent communication and interpersonal skills
  • Ability to collaborate effectively
    in a team-oriented environment
  • Bachelor's degree in
    Marketing, Business, Communications, or a related field

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