Search Engine Optimization Specialist

SEO SPECIALIST

Job Type:
Full-Time, Onsite (Monday to Friday, 10:00 AM – 6:30 PM)

Location:
B-17, Islamabad, Pakistan(Candidates residing near
B-17, Wah Cantt
, or
Taxila
will be preferred)

Experience Required:
Minimum 5 years

About Us

At IT Solutions Hub, we pride ourselves on being a trusted partner for businesses seeking strategic digital marketing solutions. With extensive experience across various industries, our team of professionals brings unparalleled expertise and a client-centric approach to every project. We are committed to delivering tailored digital strategies that drive operational excellence and sustainable growth. By joining our team, you will become part of a dynamic organization that values professional development, fosters a collaborative environment, and is dedicated to making a meaningful impact on our clients' success.

Key Responsibilities

·      Develop and implement comprehensive
SEO strategies
to improve search engine rankings.

·      Conduct
keyword research
and
competitor analysis
to identify growth opportunities.

·      Optimize website structure,
meta tags
, and
content
for
on-page SEO
best practices.

·      Manage
off-page SEO
activities, including
link-building
and outreach.

·      Monitor and improve
technical SEO
, including
site speed
, crawlability, and indexing issues.

·      Collaborate with content writers to develop
SEO-friendly content
that aligns with business goals.

·      Work closely with designers and developers to ensure
website UI/UX
is optimized for conversions.

·      Track and analyze SEO performance using tools like
Google Analytics
,
Search Console
, and
SEMrush
.

·      Provide recommendations for
conversion rate optimization (CRO)
to improve website performance.

·      Act as clients' primary point of contact regarding
SEO and digital marketing strategies
.

·      Conduct regular client meetings and progress reports, explaining
SEO performance
,
campaign results
, and future strategies.

·      Address client queries, provide recommendations, and ensure alignment with their business objectives.

·      Stay updated with the latest
industry trends
,
Google algorithm updates
, and
best practices
.

·      Provide training and insights to the marketing team on
SEO and digital marketing trends
.

·      Monitor website traffic, rankings, and conversions, providing
data-driven insights
.

·      Generate monthly reports for internal review and client presentations.

·      Identify areas of improvement and recommend strategies to enhance
digital performance
.

Required Qualifications & Skills

·      Minimum bachelor's degree with at least
5 years of experience
.

·      Based in
Taxila/Wahcantt/Islamabad/Rawalpindi or Nearby Areas Of B17 Islamabad
(preferred).

·      Expertise in
Search Engine Optimization (SEO)
– on-page, off-page, and technical SEO.

·      Strong
keyword research & strategy
skills.

·      Proficiency in
content marketing
for better rankings and engagement.

·      Experience in
website analytics & reporting
using tools like Google Analytics, Search Console, and SEMrush.

·      Skilled in
link building & off-page SEO
to improve domain authority.

·      Knowledge And Expertise in
Pay-Per-Click (PPC) advertising
, including Google Ads and social media campaigns.

·      Familiarity with
social media marketing
on platforms like Facebook, Instagram, and LinkedIn.

·      Understanding of
local SEO
, including Google My Business optimization.

·      Proficient in
technical SEO
, website audits, page speed optimization, and fixing SEO-related errors.

·      Ability to perform
competitor analysis
and monitor industry trends.

·      Knowledge of
digital branding & strategy
development for businesses.

·      Candidates are required to submit a professional portfolio showcasing their previous SEO projects and achievements. This may include examples of keyword rankings, traffic growth analytics, PPC Results, backlink strategies, content optimization work, or any relevant campaigns. The portfolio will be used to assess your practical expertise and results-driven approach in SEO.

Benefits

·      Competitive salary package

·      Opportunities for learning and career growth

·      Dynamic and collaborative work environment

·      Opportunity to work with an innovative and dedicated team