
Search Engine Optimizer
1 week ago
Job Description – SEO Specialist
Position Title: SEO Specialist
Department: Marketing / Digital Marketing
Location: G 13/4 Islamabad
Employment Type: Full-time (On-site)
Job Summary:
The SEO Specialist will be responsible for planning, implementing, and managing the company's overall SEO strategy to improve organic search rankings, drive targeted website traffic, and increase online visibility. The ideal candidate should have strong analytical skills, a deep understanding of SEO best practices, and the ability to stay updated with the latest search engine algorithms.
Key Responsibilities:
- Develop and execute SEO strategies to improve website rankings and organic traffic.
- Conduct keyword research, competitive analysis, and site audits.
- Optimize website content, meta tags, images, and internal linking for search engines.
- Monitor and analyze SEO performance using tools like Google Analytics, Google Search Console, and SEMrush/Ahrefs.
- Implement on-page, off-page, and technical SEO best practices.
- Collaborate with the content team to create SEO-friendly blog posts, landing pages, and other website content.
- Build and manage link-building strategies, including outreach and partnerships.
- Keep up to date with industry trends, algorithm updates, and SEO tools.
- Prepare regular SEO performance reports and suggest improvements.
Job Specification – SEO Specialist
Education & Qualifications:
- Bachelor's degree in Marketing, Communications, IT, or related field.
- SEO certifications (Google Analytics, HubSpot, SEMrush, etc.) preferred.
Experience:
- 3+ years of proven experience in SEO or digital marketing.
- Hands-on experience with SEO tools such as Google Analytics, Google Search Console, SEMrush, Ahrefs, or Moz.
Skills & Competencies:
- Strong understanding of on-page, off-page, and technical SEO.
- Ability to perform detailed keyword research and competitive analysis.
- Familiarity with HTML, CSS, and website CMS platforms (e.g., WordPress).
- Knowledge of Google algorithms and ranking factors.
- Analytical and problem-solving skills.
- Excellent written and verbal communication skills.
Personal Attributes:
- Detail-oriented and data-driven.
- Proactive and self-motivated.
- Ability to work independently and in a team environment.
Compensation & Benefits
- Competitive salary based on experience.
- Professional growth and development opportunities.
- Collaborative and creative work environment.
Job Type: Full-time
Pay: Rs80, Rs100,000.00 per month
Application Question(s):
- Have you completed your degree?
- How many years of relevant experience do you have?
- Are you able to work full-time on-site at our office in G-13/4, Islamabad?
Work Location: In person
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