ASO Specialist

We are looking for a talented
ASO Specialist
to join our team. The ideal candidate will be responsible for improving our app's visibility and rankings on
Google Play
. You will work closely with our product and marketing teams to drive app growth through keyword research, creative optimization, and data-driven strategies.

Responsibilities:

• Conduct keyword research and implement effective strategies to improve app ranking
• Optimize app titles, descriptions, metadata, and visuals (icons, screenshots, videos)
• Monitor performance, analyze data, and adjust strategies to increase downloads and retention
• Research competitors and market trends to identify opportunities
• Collaborate with design and content teams for creative assets

Requirements:

• Proven experience in
  ASO (App Store Optimization)
  for iOS and Android apps
• Strong understanding of app store algorithms and ranking factors
• Knowledge of ASO tools.
• Analytical mindset with experience in A/B testing and conversion optimization
• Good communication and collaboration skills