Digital Marketing Specialist

1 week ago

Lahore, Punjab, Pakistan Physicians EMR MD Tech Full time 70,000 - 120,000 per year

Qualifications:

  • Bachelor's degree in business, marketing, or related field, and at least 3-5 years of advertising agency or marketing and/or insurance experience, or an equivalent combination of education and experience.
  • Experience with SEO and digital media campaign planning, optimization, and tracking.
  • Keen eye for aesthetics and details.
  • Excellent time management, interpersonal, communication, and collaboration skills.
  • Understanding of Word Press, Ad Words, Google Analytics and Sales Force/Marketing Cloud.
  • Ability to manage multiple projects simultaneously in a fast-paced environment.
  • Exceptional video creation, editing, and posting.
  • Knowledge of digital communications and photo editing is nice to have.
  • Ability to work quickly, under pressure, under tight deadlines.
  • Proficiency in MS Office suite, especially Teams.

Responsibilities:

  • Develops, implements, and leads the digital marketing strategy to increase service leads, enhance online services, identify additional digital marketing channels, attract traffic to the company website, and promote an online presence.
  • Utilizes search engine optimization (SEO) analytics and search engine marketing (SEM) techniques to increase traffic to the website.
  • Oversee management of digital marketing agency to ensure execution of SEM and SEO is in line with company strategy.
  • Develop and execute reputation management strategy.
  • Maintain and update/revise website.
  • Lead the digital marketing team in identifying and evaluating existing and new digital technologies and using analytics tools to optimize marketing campaigns and display and search advertising.
  • Work closely with the marketing managers and specialists to support the digital promotions of programs and events.
  • Analyze online statistics while identifying opportunities to optimize performance and report insights to leadership.
  • Plan and execute digital marketing budget; maximizing opportunity for each campaign and measuring ROI.
  • Maintain and update/revise website.

Benefits:

  • Fuel Allowance
  • Eid Bonus
  • Leave Encashment
  • Gym Allowance
  • Annual Dinner
  • Relaxing Work Environment
  • Supportive Management
  • Performance Certification

Salary Range: 70k - 120K

Shift Timings: US Time Zone (5:00PM to 2:00AM)

On-Site Job - No Remote or No hybrid

Location: DHA # 4, Lahore

Job Type: Full-time

Pay: Rs70, Rs120,000.00 per month

Work Location: In person

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