Content Producer

3 days ago

Islamabad, Islamabad, Pakistan Organicles Food Pvt. Ltd Full time 500,000 - 1,200,000 per year

Content Lead (Video + Graphics)

Location:

Islamabad (On-site)

Employment Type:

Full-time

Experience:

3 - 5 years in video editing + graphic design (content-first brands)

Reports to:

Head of Marketing / Digital Marketing Manager

About the Role

We're hiring a hands-on Content Lead who can plan, produce, and ship high-impact content across video and design. You'll own our content calendar end-to-end storyboarding, editing, motion graphics, thumbnails, carousels, and brand visuals while guiding a small in-house/freelance team to deliver fast, on-brand assets.

What You'll Do


•
Content Ownership:

Build and run the weekly/monthly content calendar (Reels/Shorts, LinkedIn, YouTube, TikTok, Meta).


•
Video Production:

Edit short & long-form videos (9:16, 1:1, 16:9), add sound design, color grade, captions, and motion graphics.


•
Design & Branding:

Create social graphics, carousels, banners, thumbnails, sales creatives, and ad variants that convert.


•
Creative Direction:

Write hooks, shot lists, and storyboards; guide shoots with marketing & product teams.


•
Motion Graphics:

Produce intros/outros, lower-thirds, dynamic text, transitions, logo stings.


•
Optimization:

Tailor content to platform best practices; run A/B tests for hooks, thumbnails, and first 3 seconds.


•
Team Leadership:

Brief, review, and QA work from designers/editors/freelancers; maintain brand guides & asset libraries.


•
Performance:

Track KPIs (view duration, retention, CTR, engagement rate, on-time delivery) and iterate quickly.


•
Collaboration:

Partner with Growth/Ads on performance creatives for campaigns, promos, and product launches.


•
File Hygiene:

Manage project files, templates, presets, and versioning for speed and reuse.

Must-Have Skills


•
Adobe Suite (expert):

Premiere Pro, After Effects, Photoshop, Illustrator (Lightroom/Audition a plus).


•
Camera know-how

(framing, lighting, audio).


•
Strong video editing fundamentals:

pacing, rhythm, narrative, b-roll, transitions, captions.


•
Design craft:

layout, typography, color, hierarchy, and brand consistency.


•
Motion basics:

kinetic type, simple animations, masking, tracking.


•
Social fluency:

TikTok/IG Reels/YouTube Shorts/LinkedIn best practices, trend spotting, content hooks.


•
Portfolio:

Reel + design portfolio showing shipped social work (before/after or case studies preferred).


• Excellent written/spoken English; Urdu/Roman Urdu copy sense is a plus.

Nice to Have


• Figma/Canva for quick iterations and collaboration.


• Performance marketing exposure (ad creatives, static/video variants, thumbnails).


• Familiarity with AI tools (e.g., CapCut plugins, Runway, Descript) for speed.


• Experience in B2C brands, e-commerce, or BPO/service brands.

KPIs You'll Own


• Content velocity (assets/week) & on-time delivery


• Avg. view duration & retention on short-form


• CTR on thumbnails/cover frames & engagement rate

What We Offer


• Market-competitive salary (PKR – based on experience) + In house meal


• Paid leave


• Learning stipend (courses/plugins/presets)


• High-ownership role with fast growth

How to Apply

Email:

with:

  1. Subject: Content Lead — Your Name

  2. Your portfolio/reel links (Drive/Behance/YouTube)

  3. 2–3 best video/design samples and a short note on your role in each

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