Marketing Manager

Role Overview:

We're looking for a creative Marketing Manager with a strong background in content marketing and inbound automation. The ideal candidate will be passionate about storytelling, brand positioning, and creating value-driven content that attracts, engages, and converts target audiences. You'll lead our content strategy across multiple digital platforms — from blogs and social media to email and thought leadership campaigns — ensuring all content aligns with our brand voice and business goals.

Responsibilities:

• Develop and execute a comprehensive content marketing strategy to drive awareness, engagement, and lead generation.
• Plan, create, and distribute high-quality, SEO-optimized content across blogs, social media, newsletters, and other owned channels.
• Collaborate with design, sales, and product teams to ensure content supports brand goals and aligns with the customer journey.
• Manage the company's content calendar, ensuring consistency in tone, style, and frequency.
• Oversee and optimize email marketing and lead nurturing campaigns to convert prospects into qualified leads.
• Use analytics tools to track content performance, understand audience behavior, and refine content strategies accordingly.
• Build relationships with influencers, industry experts, and partners to amplify content reach.
• Manage both organic and paid content promotion strategies to maximize visibility and ROI.
• Supervise and mentor the content and marketing teams, ensuring quality output and creative alignment.

Requirements:

• Minimum 5 years of experience in content marketing, inbound marketing, or brand marketing.
• Proven experience in developing and executing content-driven campaigns that build engagement and generate leads.
• Strong understanding of SEO principles, keyword strategy, and content optimization.
• Proficiency in Google Analytics, Search Console, and content performance tools.
• Hands-on experience with email marketing, marketing automation, and CRM platforms.
• Excellent communication and storytelling skills with a keen eye for detail and brand consistency.
• Ability to balance strategy and execution, managing multiple content streams simultaneously.
• Experience managing a marketing team and budget effectively.
• Bachelor's degree in Marketing, Communications, or a related field (Master's preferred).

Preferred Skills:

• Experience with multimedia content (videos, podcasts, webinars, infographics, and visual storytelling).
• Familiarity with HubSpot, SEMrush, Ahrefs, or similar content tools.
• Understanding of organic vs. inorganic content promotion strategies.
• Exposure to brand storytelling, thought leadership, and influencer collaboration.

Soft Skills:

• Strong leadership and team management abilities.
• Excellent interpersonal and collaboration skills across departments.
• Analytical mindset with a data-driven approach to decision-making.
• Highly organized, with strong time management and multitasking skills.
• Adaptable, proactive, and able to thrive in a fast-paced environment.
• Creative thinker with problem-solving aptitude.
• Strong presentation and communication skills.

Experience:

• Min 5 Years

About Us:

PureLogics is a full services technology company with having presence in the USA, UAE, and in Lahore. Over the past 18+ years, we have matured from a narrowly-focused five-person team to a well-established technology hub with around employees. We're CMMI Level 2 and ISO Certified company and highly acclaimed AWS consulting partners.

The success of our business mainly lies in building a team of A-players, who work together and build together, and who crave perfection in everything they produce for our elite clients. We offer the opportunity to young and enthusiastic individuals that are eager to take on tough challenges under our mentorship toward a bright future.

What are we offering?

• Health Insurance
• Life Insurance
• Employee Benefits Program
• Leave En-cashment
• Food Compensation
• Public Holiday Compensation
• Weekend Work Compensation
• Birthday Celebration
• Star Of the Months
• Referral Bonus
• Car Finance Program
• Bike Finance Program
• Quarterly Meet-Up
• Paid Certification
• Sports Gala
• Child education program
• Eid Gifts
• Iftar Meals

Job Type: Full-time

Pay: Rs250, Rs350,000.00 per month

Work Location: On the road